Actio Marketing

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Georgia Chapter MPI

GEORGIA CHAPTER OF MEETING PROFESSIONALS INTERNATIONAL
ORGANIZATIONAL RE-BRAND

Audience: Meeting Professionals (Planners and Suppliers) in the Southeast

Objective:

Promoting brand awareness among both Members and Non-Members
Improve brand perception
Create consistent brand platform and message in all areas of communication
Increase membership and advertising revenue

Solution: Target Research Study, Brand Platform, Messaging, Website Redesign, Brochure Redesign, Email Newsletter Redesign, Presentation Redesign, Event and […]

By |November 29th, 2012|Uncategorized|0 Comments

Synnex

SYNNEX
NATIONAL USER CONFERENCE
Audience: 600 IT Buyers and Vendors
Objective:

Promoting brand value and advocacy among buyers
Peer Networking
Vendor showcase
Deliver updates on new products and innovations

Solution: Staging, video, content development, graphics production
Results: Increased brand equity for […]

By |November 29th, 2012|Uncategorized|0 Comments

Choice Hotels Owners Council

CHOICE HOTELS OWNERS COUNCIL
7 FALL REGIONAL MEETINGS

Audience: 2000 Choice Hotels Owners and General Managers from 7 Choice Brands

Objective:

Continuing education for attendees
Peer Networking
Vendor showcase
Provide Board voting and regional updates
Demonstrate value of Member Association

Solution: Site selection, contract negotiation, planning, entertainment procurement, management of outside Indian catering, registration site, theme development, event marketing, presentation development, on site management

Results: […]

By |November 28th, 2012|Uncategorized|0 Comments