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Georgia Chapter MPI

GEORGIA CHAPTER OF MEETING PROFESSIONALS INTERNATIONAL
ORGANIZATIONAL RE-BRAND

Audience: Meeting Professionals (Planners and Suppliers) in the Southeast

Objective:

  • Promoting brand awareness among both Members and Non-Members
  • Improve brand perception
  • Create consistent brand...
more

Synnex

SYNNEX
NATIONAL USER CONFERENCE

Audience: 600 IT Buyers and Vendors

Objective:

  • Promoting brand value and advocacy among buyers
  • Peer Networking
  • Vendor showcase
  • Deliver updates on new products and innovations

Solution:...

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Choice Hotels Owners Council

CHOICE HOTELS OWNERS COUNCIL
7 FALL REGIONAL MEETINGS

Audience: 2000 Choice Hotels Owners and General Managers from 7 Choice Brands

Objective:

  • Continuing education for attendees
  • Peer Networking
  • Vendor showcase
  • Provide Board voting and regional updates
  • Demonstrate value of Member Association

Solution: Site selection, contract negotiation, planning, entertainment procurement, management of outside Indian catering, registration site,...

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A Story That Illustrates the Real Power of Live Meetings

A couple of years ago, at a national convention of retail dealers, a young man named Chris, who owned a struggling dealership with his brother, decided to attend convention for the first time. His brother was the main stakeholder in their store, and had done very little to implement the programs and best practices they...
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UPS Mail Innovations

Project: Product Overview Video

Target Audience: Domestic Businesses with High Volume Shipping of Packages Under A Pound

Purpose:

  • Develop updated, easy to understand, value prop driven piece that explained UPS MI’s small package offering that is partnered with the USPS
  • Highlight state-of-the art sorting facilities and depth of reach and scope
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The Overhead Door Opening Video

Project: 90th Anniversary Video Opener

Target Audience: Overhead Door Distributors

Purpose:

  • Mark the 90th Anniversary of the Overhead Door Corporation
  • Present the meeting theme of “Today, Tomorrow, Together”
  • Demonstrate the commitment to continued growth and transformation, rather than rest on previous success

Solution: A two-minute video featuring both historical imagery with a brief...

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ADTRAN NetVanta Video

Project: NetVanta UC Product Sales Videos

Target Audience: Domestic and International Telecom/Broadband Buyers

Purpose:

  • Demonstrate the human benefit to a high-tech product
  • Hi-light the most beneficial implementations  and features of product

Solution: Created 4 short ad-type spots that let “users” tell their own NetVanta story.

Results: Launched at national sales meeting...

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Moving in the Spirit Funding Video

Moving in the Spirit

Project: Donor/Funding Video

Target Audience: Corporate, Private and Government Grantors and Funders

Purpose:

  • Tell the Moving in the Spirit experience from the diverse perspectives of students, teachers, alumni, board members, and parents
  • Help potential donors see the benefits their support provides
  • Bring the Moving in the Spirit esprit d’corps to...
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SYNNEX CloudSolv Video

SYNNEX

Project: “Solv” Short Series

Target Audience: SYNNEX customers and other IT channel resellers.

Purpose:

  • Highlight bundled solution offerings by the Fortune 500 IT Channel Distributor
  • Underscore executive presentations at SYNNX 2011 National Conference

Solution: Created six brief videos, narrated with info graphics to tell each “Solv” solution’s key features and benefits in a...

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SYNNEX ConvergeSolv Video

SYNNEX

Project: “Solv” Short Series

Target Audience: SYNNEX customers and other IT channel resellers.

Purpose:

  • Highlight bundled solution offerings by the Fortune 500 IT Channel Distributor
  • Underscore executive presentations at SYNNX 2011 National Conference

Solution: Created six brief videos, narrated with info graphics to tell each “Solv” solution’s key features and benefits in a...

more